Software architecture
Custom platforms, API integration, and systems that improve operational efficiency, data flow, and business intelligence.
Software Architect · Creative Technologist · Publisher
Vision, translated into real-world solutions.
For two decades I've built the systems behind brands, platforms, and ventures—pairing the eye of a designer with the discipline of a software architect. Benny & Penny's is the studio where that work, and my own, comes together. Now I'm building my own.
A technology & creative studio with heart at the center.
What I do
One discipline, many registers.
From construction-tech platforms to a children's book imprint, the common thread is execution.
Creative technology
The eye of a designer with the discipline of an architect—brand systems, web, and digital experiences built to perform.
Brand & publishing
From go-to-market systems to an original children's book imprint, ideas taken from concept to launch.
Selected ventures
The work speaks.
Construction Technology
XBeton
Commerce and agent-onboarding platform for an AAC and nano-graphene building-systems company. Architecture, API integration, and go-to-market systems.
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Financial Services
Advantage First Financial
Lead-capture, compliance, and sales-performance infrastructure for a debt-resolution firm, built and supported end to end.
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Publishing Imprint
Benny & Penny's Adventures
An original children's medical book series and a self-owned publishing imprint. Brand, web, and production pipeline.
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Capital & Finance
American Colonial Capital
Web, API, systems, brand, and launch infrastructure for an American Colonial Capital venture.
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Communications
Mercury Call Desk
AI-powered communications platform. Pricing, quoting, telephony, and billing systems for high-volume outbound teams.
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Brand & Launch
60+ Establishments
Restaurants, law firms, medical practices, and professional-service organizations opened and supported across Southern California.
Let's build the next one
Have a platform, brand, or product that needs to get built right?
I take on a small number of aligned software, brand, and publishing engagements.